MARKET ENTRY
Fortune Global 500 Consumer Goods Group
The client wanted into a complicated market without learning the hard way.
FK found the right local partner, mapped the route to market and guided the engagement through to a successful launch.For businesses entering, expanding or already operating in Africa.
Where do you want to plug in?
AFRICA ⇄ THE WORLD
INVESTMENT · BUSINESS · ENTERTAINMENT
MEET FK
FK is an Africa Commercial Deal Consultant and the founder of The Africa Plug. With 10 years operating in Nigeria and experience across the continent, the UK, the US, Asia and the Middle East, she understands the difference between how business is supposed to work and how it really gets done.
ABOUT FK →AFRICA COMMERCIAL DEAL CONSULTANCY
Companies arrive from the US, the UAE, China and Europe with capital, a strategy and a deadline. What derails them is rarely the market. It’s the wrong partner, the wrong structure or the six month delay nobody planned for. FK sees those coming before they cost you.
Her clients include Nestlé, Oracle, LVMH, MTN and FirstBank Group, alongside others she can’t name under NDA.
SELECTED WORK
MARKET ENTRY
The client wanted into a complicated market without learning the hard way.
FK found the right local partner, mapped the route to market and guided the engagement through to a successful launch.GOVERNMENT AND REGULATORY
Plenty of institutions, plenty of moving parts.
FK led stakeholder engagement and coordinated the regulatory process, securing the required pathway five months ahead of schedule.PAN AFRICAN DEALS
The client needed the right counterparties across borders.
FK identified and vetted counterparties, brought the parties together and closed commercial agreements across four countries.T.A.P IN
Business and investment opportunities that are open now.
Honey SupplyProductsHoney supply opportunity connecting buyers with a source for honey products. Enquire to discuss product requirements, quantities, packaging and supply arrangements.
Excavator HireServicesExcavator hire opportunity for construction, earthworks and infrastructure projects. Connect with the relevant provider to discuss equipment availability, project requirements and commercial terms.FEATURED
Beyond the headlines.
PARTNER WITH TAP
Brand partnerships, events, guests and content collaborations.
CONTACT
For general enquiries, questions or partnership proposals, contact the team.
CONTACT THE AFRICA PLUG →connect@theafricaplug.com